The choice is 100% yours.
Your content strategy can go on as usual... and you can stick to what you know.
BUT if you've ever felt like you "missed the boat" on leveraging a new feature early...
Or you've looked at others in your industry and thought, "How did they get 100K followers!?"
...Then this moment right now could be your time to catapult ahead of the competition.
3 months from now, your competitors could just be discovering short-form videos for the first time, finding your account and wondering, "Dang – what have I missed?"
So the choice truly is yours.
Everything you need to get up to speed and get to posting... is on the other side of this page.